15+ years of crafting brand stories that connect, inspire, and drive action—featured in Forbes & SXSW.
Let’s elevate your voice
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Hi, I'm Angela.
I'm a freelance content writer with over 15 years experience in B2B and SaaS —and I'd love to be your next content partner.
With over fifteen years of experience spanning the corporate world and the arts, I specialize in crafting compelling narratives that build brands, connect communities, and inspire action. As an entrepreneur and publicist, I can't turn off that business brain. It comes through in all that I do.
I've written scripts for presentations at high-profile conferences like SXSW, launched copy for tech giants and startups, and developed branding guides for content creators, creatives, and consumer brands.
My portfolio includes everything from full brand launches, press releases, and social media content to email campaigns and ghostwritten thought leadership pieces. I’ve had the privilege of being featured in top publications like Forbes and Business Insider, helping to elevate the voices of leaders across various industries.
Whether you want to create an impactful brand story, enhance your messaging, or cultivate a deeper connection with your audience, I can help bring your vision to life.
Journalism + Brand Storytelling
What We Can Learn from Iceland’s Tight-Knit Music Community –
+ Welcome to Soundfly! We help curious musicians meet their goals with creative online courses. Whatever you want to learn, whenever you need to learn it. Subscribe now to start learning on the ’Fly.
Traveling to Iceland is like traveling to another world. In every way, it is the magnificent beauty that you expect it to be from all the advertisements, movies, and, of course, the incredible music to come out of this place over the last 20 years.
In this millennium, we’ve been graced by an overf
Traveling to Iceland is like traveling to another world. In every way, it is the magnificent beauty that you expect it to be from all the advertisements, movies, and, of course, the incredible music to come out of this place over the last 20 years.
In this millennium, we’ve been graced by an overf
How to Use Reddit to Capture a Larger Fanbase – Flypaper
+ Recording and mixing your songs at home? Grammy-winning artist Kimbra explores how to harness the full creative potential of your music in her personal online course!
What if I told you there was a social media platform that holds an active, engaged user base with millions of traffic daily? Would you be intrigued?
Now, what if I told you that you could rely on your music and your message to carry you, instead of trying to constantly entertain (looking at you: Instagram and TikTok) and that i
What if I told you there was a social media platform that holds an active, engaged user base with millions of traffic daily? Would you be intrigued?
Now, what if I told you that you could rely on your music and your message to carry you, instead of trying to constantly entertain (looking at you: Instagram and TikTok) and that i
Matt Farley continues to exist: How one man is bringing quantity and quality to Spotify
When I first meet Matt Farley it’s over breakfast; poutine and a croissant sandwich, at Manchester, NH’s famous Red Arrow Diner. We were brought together by a mutual friend who had been introducing me to Matt’s music for years and had finally come from Australia to make a documentary about him. A documentary about the guy who had written over 20,000 songs and makes over 60k a year doing so.
“I think there should be daily headlines about me in every newspaper,” Matt explains in the documentary,
“I think there should be daily headlines about me in every newspaper,” Matt explains in the documentary,
The introverted musician’s guide to showing up authentically
This guest post by Angela Mastrogiacomo originally appeared on the Soundfly Blog Flypaper.
Whoever said the music industry is not for the faint of heart has obviously never met an introvert. We are BORN for this. While on the surface it might not seem like the fast-paced, high-stakes, often challenging world of the music industry is the place for a soft-spoken, shy, humble introvert you might be picturing in your head; the truth is, that we were actually made for this environment.
As a lifelon
Whoever said the music industry is not for the faint of heart has obviously never met an introvert. We are BORN for this. While on the surface it might not seem like the fast-paced, high-stakes, often challenging world of the music industry is the place for a soft-spoken, shy, humble introvert you might be picturing in your head; the truth is, that we were actually made for this environment.
As a lifelon
Books + Case Studies
Empty Roads
Editor on Empty Roads
The $1 Strategy That Made This Musician $60 Million
Have you ever wondered what it is that makes certain brands stand out more than others? How two companies can release the same product (or two musicians the same caliber of song) and yet one will find their fanbase while others will slowly float off into oblivion?
While I like to believe there’s a level of magic to it—being in the right place at the right time—there’s also a lot more that just comes down to strategic marketing. All of those seemingly small things that lead to someone’s success
While I like to believe there’s a level of magic to it—being in the right place at the right time—there’s also a lot more that just comes down to strategic marketing. All of those seemingly small things that lead to someone’s success
Blog Posts
The Aftershocks of Y2K: Victoria’s Secret, Thinness, and the Body Image Crisis
As a teenager, nothing was more powerful than the feeling of a Victoria’s Secret bag swinging from my fingertips. No journey to the mall was complete without a trip inside the sleek, glimmering world of the ten-foot-tall Angels that lined its billboards, making promises my fourteen-year-old self couldn’t keep, let alone begin to understand.You might hit up American Eagle for some low-rise jeans, or treat yourself to an Auntie Anne’s pretzel while simultaneously body shaming yourself. You might e...
12 Advent Calendars I Want to Buy This Year—The Last One Is a Book Lover’s Dream
Listicle breakdown.
The 5 People You Meet in Your 20s Who Change Everything
Each Thanksgiving I vow to be grateful. To take each day as it comes, count my blessings, and cherish what’s in front of me, rather than focusing on what isn’t. By Black Friday, I’ve all but abandoned these good intentions in favor of my usual Scrooge behavior—pessimistic, overanxious, and fraught with nervous energy. But your thirties are nothing if not a revelation of who you really are, and so this year I thought instead of making commitments I know I’ll break, I’ll honor the people who have...
"Angela is a fantastic writer who was a valuable asset to the Linkfire team. She is a clear and responsive communicator, a skilled collaborator, and consistently receptive to feedback, with a quick turnaround time. Working with her was a pleasure as I always felt confident in her ability to get the job done. She is kind, deadline-driven, and overall, the kind of freelancer you want on your team."
-Ditte Ravnild, Sr Brand Manager
From copywriting to ghostwriting, I've got you covered
As a community builder and connector, I've logged my 10,000 hours across industries—from tech and innovation to SaaS, to arts and culture. What drives my work is simple: I’m drawn to founders and teams who prioritize community and are committed to disrupting their niches, one thoughtful step at a time.
I offer a range of services, from copywriting and editing to content strategy and marketing plans. And, because I truly love it, creative writing in the form of engaging blog posts, newsletters, ghostwriting, and other written features that connect with audiences.
If you're looking to build a stronger, more engaged audience and elevate your brand through the power of community, please get in touch.
"Angela understands how to tell a great story, but she also knows how to draw the reader into it. Her writing is sharp and effective, with personality. She has a clear sense of how angles and phrases resonate with an audience, and she helped me highlight those elements of my press release with grace."
-Cortney Matz
Testimonials
"The strategy that Angela created assisted with engagement and growth in followers. I now feel confident with what I want to do going forward with content creation."
- Pat Stone, content creator
Working with Angela has been one of the easiest and best decisions I’ve made as a label rep.
I’m already looking for other projects to bring her into and for other ways to get her involved. An absolute breeze to talk to & work with.
- Chris Jacobs, Entertainment Industry
"Angela is a joy to work with. She understands my niche audience and delivers on time. She is also a great researcher, and she works efficiently. I highly recommend her!""
- Ariel Hyatt/Cyber PR
Angela’s vast knowledge of the industry and enthusiasm for helping made her a great fit for me.
I am sincerely grateful for all her help and know that I would not be getting the traction I have now without it.
- Erin Tyler